Investors Pivot to Bitcoin and Major Altcoins as Memecoin Hype Fades

The crypto market is seeing renewed interest in Bitcoin and top-tier altcoins after recent turbulence, with speculative memecoin enthusiasm beginning to fade.

According to on-chain analytics firm Santiment , traders are turning their attention back to assets like Bitcoin ( BTC ) and Ethereum ( ETH ), signaling a shift in market sentiment.

Data from Santiment reveals that discussions surrounding Bitcoin, Ethereum, and other Layer 1 projects now account for 44% of crypto-related social media activity, while interest in leading memecoins has dropped to just 4%. This trend suggests a move toward a more stable market environment, as speculative hype gives way to long-term investment strategies.

Memecoins, often fueled by viral trends and short-term speculation, tend to dominate during phases of extreme greed. Santiment notes that such frenzies typically precede market corrections, as unsustainable price surges eventually lead to sharp declines. When investor focus returns to assets with stronger fundamentals, it often indicates a healthier market cycle.

The recent surge in memecoin trading, driven in part by former U.S. President Donald Trump’s involvement, pushed platforms like Pump.fun to a record $3.3 billion in weekly volume. However, with traders now prioritizing Bitcoin and major altcoins, the market appears to be regaining balance.